Marketing Lead

About the Role

br gt; p gt;Swiss Nexus is recruiting on behalf of an early-stage technology company building payment infrastructure for digital assets. /p gt; p gt; br gt; /p gt; p gt;The company is developing products that make onchain transactions more intuitive for users, developers and businesses. It is now hiring its first dedicated marketing leader to define how its technology is positioned and communicated to enterprise and developer audiences. /p gt; p gt; br gt; /p gt; p gt; strong gt;The Role /strong gt; /p gt; p gt;This is a founding marketing position combining product marketing with broader ownership of the company s early marketing function. /p gt; p gt; br gt; /p gt; p gt;You will translate technically complex payments and blockchain infrastructure into clear, differentiated business value. The position is highly hands-on: you will personally develop messaging, content, customer stories and sales materials while establishing the foundations from which the marketing function can grow. /p gt; p gt; br gt; /p gt; p gt; strong gt;What You ll Do /strong gt; /p gt; ul gt; li gt;Develop differentiated product positioning and messaging for enterprise and developer audiences. /li gt; li gt;Own website messaging across product and customer-facing pages. /li gt; li gt;Create customer stories and case studies that demonstrate measurable product impact. /li gt; li gt;Produce sales collateral, pitch decks and competitive-positioning materials for the go-to-market team. /li gt; li gt;Develop social content supporting product launches, partnerships and company milestones. /li gt; li gt;Conduct customer interviews, market research and competitive analysis to refine positioning. /li gt; li gt;Work closely with product, sales and leadership to ensure consistent communication across the customer journey. /li gt; li gt;Support early marketing initiatives, including podcasts, industry events and other experiments, until dedicated owners are hired. /li gt; li gt;Help define the company...