Institutional Growth Marketing Lead

About the Role

Who We AreThe Solana Foundation is a non-profit based in Zug, Switzerland, dedicated to the adoption, decentralization, and security of the Solana network. Solana is a high performance blockchain that can deliver a fast and friendly user experience, without sacrificing security. The Solana Foundation is working to realize a world where individuals own their data, use permissionless networks, and transfer information and value freely around the world. We are looking for talented people who are willing to jump right in and use their expertise to help the ecosystem build.What We DoThe Solana Foundation s marketing and communications team tells the story of what is being built on Solana. We work across developers and founders, traders and crypto-native users, institutions and capital-market participants, payments companies and merchants, enterprises and consumer platforms, and the policymakers and media who shape how all of it is understood. We are deliberately lean, fast, and close to the work.The OpportunityBanks, asset managers, and financial infrastructure providers are building on Solana. Tokenized assets, stablecoin rails and always-on markets have moved from thesis to pipeline. What we do not yet have is a dedicated marketing capability that speaks to those buyers in their language, at their pace, with the evidence they need.We are looking for an Institutional Growth Marketing Lead to own that audience end to end. You will define who we are talking to, build the campaigns and content that reach them, and give our institutional business development team the material they need to move deals forward. This is a growth role with a credibility problem to solve: the work only lands if an allocator or a head of digital assets at a major bank finds it genuinely useful.You will be based in New York, close to the institutions we serve, and will work alongside our BD, data, events and communications teams.To be Successful in this roleYou will:Segment the institutional and...