From Decrypt · By Ryan S. Gladwin
In brief
GTA 6's launch trailer was released on Thursday and briefly mentioned "Dacity Coin," which has caused an on-chain frenzy.
A copycat Solana meme coin skyrocketed 2,900%, thanks to the trailer, with dozens of traders profiting more than $10,000 each.
The token existed five days before the trailer release, after degens found mention of Dacity Coin in leaked GTA 6 footage.
Two seconds of the Grand Theft Auto 6 trailer was all it took for a Solana meme coin to fly, making some traders pretty rich.
Dacity Coin was seen plastered along the side of a plane in the GTA 6 launch trailer released on Thursday, with a man setting off a neon pink flare on the wing. This prompted a real meme coin of the same name to skyrocket 2,900% from a $104,000 market capitalization to $3.18 million, in the hour following the trailer's release.
Interestingly, the token had been created five days prior, after notorious Rockstar hacker "Cyberleek" leaked GTA 6 gameplay revealing that Dacity Coin was set to be in the game—but only a comparatively small group of traders noticed.
Upon its October 11 launch on Solana launchpad Pump.fun, Dacity Coin hit a peak market cap of $1.14 million before falling to $144,700 over the coming day and trading sideways until Thursday's sharp rise.
$Dacity coin confirmed in the game
This is the 100m runner we’ve been waiting for early not wrong on my pump call out
Check the 54 second mark https://t.co/LTv2BmRubD https://t.co/hCDN0NwVsF pic.twitter.com/DPwbdVK2Mg
— COREY (@Corey_Ape) October 15, 2026
As a result, traders had plenty of time to buy into the meme coin before it skyrocketed. According to DEX Screener, 24 traders profited more than $10,000 on the token, with the top trader turning $1,912 into $44,000.
Dacity now sits at a $1.5 million market cap, dropping around 53% from its $3.18 million peak.
What is Dacity?
In the launch trailer, the plane reads "DacityCoin AudaCity," and in previously leaked footage, the game's protagonist Lucia can be seen skydiving wearing an AudaCity parachute. When the parachute opens, per the leaked screenshots, it features the slogan "Quit your job. Sell your house. Move [ineligible]."
According to the GTA wiki, Lucia is asked to parachute as a stunt to advertise the AudaCity brand and attract investment to the Dacity Coin.
If true, the game appears to be satirizing the stunts that meme coin creators have performed to promote their tokens over the years. In 2024, Decrypt reported that a man set himself on fire to promote his meme coin while others smoked drugs on livestream, pretended to be a dog, or recklessly shot a pistol out of their window.